Free tool

Pricing calculator for personal trainers

The calculator helps trainers estimate monthly revenue, average ticket, and the impact of a platform fee. It does not replace commercial strategy, but it makes clear how many clients, what price, and which billing model sustain the operation.

Quick comparison

CriterionSpreadsheetApp
Create workoutFast at the beginningMore organized with history
Client accessDepends on manual sendingClient accesses the updated routine
PaymentsSeparate controlCan connect checkout and status
ScaleFragile with many clientsBetter for recurrence and follow-up

How should I use the calculator?

Enter active clients, average monthly price, and platform fee percentage to see gross revenue, platform cost, and estimated net revenue.

  • Simulate active clients
  • Test different tickets
  • See fee impact
  • Plan growth

When should I review pricing?

Review pricing when support increases, delivery becomes more complete, or your schedule reaches capacity. Pricing needs to follow perceived value and delivery capacity.

  • Full schedule
  • More support
  • New positioning
  • Higher specialization

How does the calculator account for Fitvia's cost?

Fitvia has no monthly subscription. Use the fee field to model payment processing or another percentage cost; Fitvia's transaction fees apply only when a client pays through checkout.

Does the calculator decide how much I should charge?

No. It helps visualize scenarios. The final decision depends on positioning, specialization, audience, and coaching level.